May 27, 2021 / Latest News

Full Stream Ahead: An In-Depth Look At The Rise Of Streaming In Canada

Full stream ahead

Over the past two years, Canadians have embraced streaming in unprecedented numbers.

While ‘traditional’ television is still a significant method of consumption, long-form video content streamed through
a connected device is a regular part of Canadian viewing patterns. In some cases, viewing through a connected device is the only way Canadians are consuming content.

Now, as we enter what appears to be the final phase of the COVID-19 pandemic, this report – prepared by Rogers Sports & Media and Tubi – takes a look at the state of Streaming in Canada: What streaming content are Canadians consuming, and how these changes affect advertisers, agencies, content creators and distributors, as they look to forge ahead in a post-COVID landscape?

Find out more! Download the Full Stream Ahead Report Now.